Bangkok — Students from Universitas Pendidikan Indonesia (UPI) Sumedang have won two prestigious awards at the Thailand International Folklore Festival 2025. The achievement highlights Indonesia’s cultural diplomacy and the university’s commitment to global engagement.
From a corporate communication perspective, the recognition underscores UPI’s strategic role in promoting Indonesian heritage abroad. By participating in international festivals, the institution strengthens its brand as a hub of cultural and educational excellence.
The awards demonstrate the effectiveness of UPI’s investment in student development. Training, mentorship, and institutional support have enabled students to compete on the global stage, showcasing both talent and discipline.
Observers note that such achievements contribute to Indonesia’s soft power. Cultural performances not only entertain but also communicate values of diversity, unity, and creativity, reinforcing the nation’s image internationally.
For UPI, the success serves as a milestone in its broader mission of internationalization. Partnerships with global institutions and participation in cross‑cultural events are integral to building a sustainable academic reputation.
Ultimately, the dual awards are more than accolades. They represent a corporate signal of resilience and vision — positioning UPI Sumedang as a leader in cultural education and a proud ambassador of Indonesia’s heritage.
